michel, that isn't the definition of the word that you were referring to. That definition would apply to all the castaways, and in fact, it applies to all employees everywhere who surely are being "utilized for profit." In Colton's words, DUH....
No, you were referring to the "selfish utilization for profit" typified by NIKE and APPLE employees working in Malaysia. THAT kind of exploitation.
Now, I certainly could argue whether that definition of the term applies. Afterall, can you really be used "selfishly" if you yourself are profiting off the use? Debatable.
Anyway, if we just assume that definition applies, then the bare chests of Jay, Michael and Matt were equally being exploited, as is the sexual orientation of Colton.
Also, the women are exploiting their own bodies and CBS by wearing their bikinis, since such utilization may lead to future profit for many of them.
So, basically, if we want to be loose with the term, then there is a lot of exploitation going around.
The men have to abide by the same rules as the women regarding shelter, and yet, they kept their fire going and stayed warm and dry (the tarp helps).