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"Reasoning for the male singer oriented AI theme shows"
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zazzy 4390 desperate attention whore postings
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05-10-06, 03:01 PM (EST)
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"Reasoning for the male singer oriented AI theme shows"
In other threads I have seen people comment on the number of male oriented singer theme shows this year: Elvis, Rod Stewart, Queen, etc. Several people have commented that this is unfair.


Somewhere I read a good article on the reasoning for so many male singer oriented AI theme shows. I will try to find it.

In the meantime, here's the gist...it all boils down to the usual...money.

The new owner of AI ( see article below for the info on the sale last year) also has interest in other singers/properties including owning the rights to the Elvis library. The reasoning is that we saw so many male oriented singer theme shows this year is because the AI owner was cross marketing his properties.


Whether this is "fair" or not, hey, imo, I don't expect AI to necessarily be "fair". Entertaining, yes. "Fair"?, nope.


http://www.realitytvworld.com/news/pop-idol-creator-simon-fuller-sells-19-entertainment-for-over-210-million-3336.php

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  Subject     Author     Message Date     ID  
 RE: Reasoning for the male singer o... zazzy 05-10-06 1
 One season off... AyaK 05-10-06 2
 RE: Reasoning for the male singer o... zazzy 05-12-06 3
 RE: Reasoning for the male singer o... zazzy 05-12-06 4
   RE: Reasoning for the male singer o... zazzy 05-12-06 5
 RE: Reasoning for the male singer o... zazzy 05-12-06 6

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zazzy 4390 desperate attention whore postings
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05-10-06, 03:08 PM (EST)
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1. "RE: Reasoning for the male singer oriented AI theme shows"
And here is another article about the success that some who have been featured on the show have had (Powter, Rodgers, Stewart):


http://theedge.bostonherald.com/musicNews/view.bg?articleid=137496&format=&page=1

‘Idol’ spotlights pop diversity for American audience
By Christopher John Treacy/ Music
Tuesday, May 2, 2006 - Updated: 11:45 AM EST

“American Idol” is more than a ratings juggernaut. According to Nigel Lythgoe and Ken Warwick, the show’s British executive producers, it’s giving America a painless musical education as it blurs the line between entertainment and artistry.

“That’s exactly what ‘American Idol’ does, and that’s the beauty of it,” Lythgoe said proudly last week. “This country has forgotten about a huge body of important music. Somehow, pop earned a negative connotation. If you look at the charts, can you say there’s a fair balance of quality pop? There isn’t. The only way people are getting any of it is through us, through the power of television, which American record companies don’t utilize much anymore.”

“American Idol” definitely sells music. After Daniel Powter’s “Bad Day” was chosen for the show - Lythgoe’s son suggested it - it racked up nearly 1 million digital downloads before his debut CD landed in the Top 10.

Theme-week guest stars also make out nicely. After his appearance, Kenny Rogers’ new “Water and Bridges” CD sold 44,000 copies. The week after Rod Stewart’s “Idol” stint, sales of his four “Great American Songbook” CDs leaped a cumulative 235 percent.

Who decides who qualifies as an “Idol”-worthy icon?

“Ken and I do,” said Lythgoe. “And yes, the record labels have an agenda. Consequently, they provide us with an available queue. But the big questions are about the history lesson offered. Who’s had a major impact in music? Do they know what it’s like to be a star? What can they add to the kids’ education?”

At a recent press conference, Lythgoe’s partner, Warwick, was asked why he thought Stewart’s “Great American Songbook” theme show went over so well. “To be honest, they’re better songs than what’s around today,” he said with Simon Cowell-like honesty - and smugness. “They’re classics that people have known all their lives, and you like what you know. That’s a fact. But we can’t let that overinfluence what we do, because the name of our game is variety.”

Warwick believes “American Idol” also deserves credit for adding a needed dose of diversity to undernourished viewers’ musical diet.

“We have a soul singer, a rock singer, a country singer, a Barbra Streisand and a crooner,” Warwick said before country singer Kellie Pickler was eliminated last week (and either forgetting one contestant or lumping Taylor Hicks and Elliott Yamin together as a soul singer). “It’s that diversity, I think, that keeps people interested.”

Tonight on “American Idol” (Ch. 25, 8 p.m.), the five finalists will each sing two songs: one from the current Top 10, another from the year of their birth, which should give an “Idol” rocket boost to some ’80s hits. Despite the show’s clout, some music remains “Idol”-proof.

“It absolutely breaks my heart, coming from Liverpool, that I can’t play a single Beatles song,” Warwick said. “It absolutely drives me nuts, but they won’t clear it.

“And we wanted the Eagles on the show to do their songbook because it defines an era, and they said no to us. So there are still people around who say, ‘Get lost.’ ”




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AyaK 10426 desperate attention whore postings
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05-10-06, 04:17 PM (EST)
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2. "One season off..."
From the article:

The "refocusing" between CKX and 19 seems likely to produce an "Elvis Week" on American Idol 4. Stay tuned....

Off by a season!

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zazzy 4390 desperate attention whore postings
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05-12-06, 09:06 AM (EST)
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3. "RE: Reasoning for the male singer oriented AI theme shows"
Another article about the "business" end of AI:

http://www.usatoday.com/money/media/2006-01-16-idol-usat_x.htm

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zazzy 4390 desperate attention whore postings
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05-12-06, 09:10 AM (EST)
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4. "RE: Reasoning for the male singer oriented AI theme shows"
And an interesting article about the voting and judges on AI from this May 2006 article:

http://www.realityblurred.com/realitytv/archives/american_idol_5/2006_May_03_survey

You can't complain if you don't vote .

Looks like women and the south influence the choice of the AI winner.

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zazzy 4390 desperate attention whore postings
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05-12-06, 09:13 AM (EST)
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5. "RE: Reasoning for the male singer oriented AI theme shows"
LAST EDITED ON 05-12-06 AT 09:15 AM (EST)

Research company's May 2, 2006 press release on the study:

SIMON SAYS: SURVEY INDICATES AMERICAN IDOL VOTERS VALUE HIS TOUGH LOVE

Wildly popular show has garnered votes from one in 10 of entire United States adult population during the 2006 season, according to the study.

Washington, DC – May 2, 2006 – More than half of adult voters for the Fox Broadcasting Company’s American Idol program value judge Simon Cowell’s opinion over that of the other judges in the 2006 season, according to a study released today by Pursuant, Inc. of Washington, DC. The study found that 58 percent of voters respect Simon Cowell’s opinion the most. This is more than twice that of the 26 percent who value Randy Jackson’s opinion and nine times more than the 6 percent who value Paula Abdul’s. According to the study, one in 10 of the entire United States adult population has voted for a contestant on the show in 2006.

"The American Idol phenomenon is representative of the American Dream – reality television's ‘Cinderella Story,’” said Dr. Lori Baker-Sperry, renowned expert on popular culture and assistant professor at Western Illinois University. “It is not surprising that Cowell’s opinion is the most respected, as he is symbolic of the cut-throat underside to the fairy tale."

Other characteristics of American Idol voters found in the study include:

Thirty-five percent of all respondents believe that their votes on American Idol count as much as or more so than voting in a U.S. Presidential election

American Idol viewers are more likely to be from the South (39 percent) versus viewers from the Northeast (21 percent), North Central (21 percent) or from the West (19 percent)

Almost three-fourths of American Idol voters are women (73 percent)

When asked the top three reasons adults voted for a contestant, “contestant has a great voice” and “contestant has star quality/potentially successful” made up over three-fourths (76 percent) of respondents’ replies; nineteen percent of respondents answered that they “liked a specific contestant/wanted him or her to win”

“The data show that voters are acting as judges in their homes rationally evaluating talent and star quality rather than looks and perceived popularity,” said Melissa Marcello, president of Pursuant, Inc. “They’ve constructed some sort of reality that they are the producer helping to discover the next Kelly Clarkson. My hunch is they feel they have a stake in creating a potential Grammy winner or double platinum record. As former Idols demonstrate their commercial viability, America shares in the reward and responsibility.”

Fox’s American Idol is a reality show in search of talented singers from all over the United States. The show airs on Tuesdays and Wednesdays and has been nominated for fourteen Emmy awards since its inception.

Data for the Pursuant, Inc. study was collected by Opinion Research Corporation from April 21 -24, 2006. Telephone interviews were conducted among a randomly selected national sample of 1, 045 adults comprised of 515 men and 530 women 18 years of age and older. The margin of error for the entire sample is +/- 3% and larger for subgroups. View the full report at www.pursuantresearch.com

About Pursuant, Inc.

Pursuant, Inc. is a full-service public opinion research firm that provides qualitative and quantitative research-based solutions. Headquartered in Washington, D.C., Pursuant was founded on the belief that precise research solves complex problems and provides significant insight into what motivates preferences and behaviors. Focused on the consumer, healthcare, pharmaceutical and non-profit sectors, Pursuant's client roster includes the American Dietetic Association Foundation, Amgen, Dairy Management, Inc., Kaiser Permanente, and the National Institutes of Health, to name a few. In October of 2004, Pursuant was awarded a GSA contract to provide focus groups, telephone and Internet surveys to U.S. federal agencies. For additional information, please visit:www.pursuantresearch.com.


ETA link: http://pursuantresearch.com/Pursuant_American_Idol_Results.html



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zazzy 4390 desperate attention whore postings
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05-12-06, 09:26 AM (EST)
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6. "RE: Reasoning for the male singer oriented AI theme shows"
Part of a really long article about the man who owns both the rights to Elvis and AI:

THE MAN WHO BOUGHT ELVIS
Investor Robert Sillerman is combining the King, American Idol, and other entertainment assets to build his next media conglomerate.

By ANDY SERWER
December 12, 2005
(FORTUNE Magazine) –

--snip--

ALMOST IMMEDIATELY after Sillerman closed on the Elvis deal, he opened his wallet again and purchased 19 Entertainment, a business with even more moving parts than Elvis. In 19, Sillerman saw a small but dynamic media company with one of the hottest TV shows on the planet. That show is American Idol, and as with Elvis, Sillerman is convinced he can make it an even bigger deal than it already is.

19 is the brainchild of Simon Fuller, whom Sillerman describes as a "cherubic bundle of nonstop creative energy." Fuller started out as a talent scout in the 1980s--his company is named after a hit song by an artist he managed--discovering and working with British rock groups like Spandau Ballet, Billy Idol, and Ultravox. He managed Annie Lennox and the Eurythmics, and then created the Spice Girls. But Fuller had an even bigger idea, a kind of interactive on-air talent show. In 2001, Britain's ITV put Fuller's baby, Pop Idol, on the air. It was a smash right off the bat. "But when I took it to America, almost everyone rejected it," Fuller recalls. "They said music doesn't work on TV in America. Only Mike Darnell got it straight away."

But isn't American Idol just another reality show that will soon run out of gas? Maybe, but maybe not. "American Idol is much more like a game show than a reality show," says Fuller. "And game shows are the longest-lasting shows on TV. Jeopardy, Wheel of Fortune, The Price Is Right--these shows go on for decades." This past season American Idol ratings averaged over 27 million viewers per episode, up 5% from last season. And the show garners the highest ad rates on network TV, between $660,000 and $705,000 for a 30-second spot, which is higher than CSI or Desperate Housewives. Why? Because American Idol is what's known as event programming, meaning that because it's a contest, you almost have to watch it live. That greatly reduces the number of viewers who DVR it and skip the commercials. Fuller's company doesn't get a direct share of ad revenues from Fox; rather, it receives a $1.2 million fee per episode. 19 is currently renegotiating the fee for next season, and some think the ante could be upped to $2 million per episode (though a reported flap over American Idol judge Simon Cowell's compensation could be complicating matters).

And that's just part of the American Idol money train. The top contestants on the show are signed to Sony BMG, and 19 gets 10% of their recording revenue. So far Idol stars like Kelly Clarkson and Clay Aiken have sold over 14 million albums. Then there are concert tours and merchandising. The show is also being franchised in 100 countries. (Per capita, Canadian Idol is much bigger than its U.S. counterpart.) "Think of how we can continue to expand the show," says Fuller. "What about a world champion Idol drawn from all the different nations?" The show venue may be moved from Los Angeles to Las Vegas to save money (and perhaps to fill a certain 2,000-seat theater). As for spinoffs, did we mention that another smash hit on Fox, So You Think You Can Dance, is produced by Fuller too? 19 also manages the career of soccer superstar David Beckham and his wife, Victoria (a.k.a. Posh Spice). And Fuller is looking to bring a gritty nighttime soap opera that is popular in Britain to America next summer.

So why did Sillerman buy Fuller's company? "American Idol is the No. 1 show on television, drawing some 30 million viewers, which is great, but it means that fewer than one out of ten people in America watch it," Sillerman says. "But if you walk down the street, you'll be hard-pressed to find somebody who doesn't know what it is. There are so many ways to exploit that level of awareness. Connecting the show to phones, through the Internet, through merchandising, and ways I can't talk about yet."

Sillerman paid $196 million to buy 19 Entertainment. Some $124 million was in cash upfront and $31 million in stock, with the balance to be paid in cash or stock after Fuller's company reports its year-end numbers. 19 did some $92 million in revenues last year--with about a third coming from the Idol shows--and earned $12.6 million. Fuller is signed up to head 19 Entertainment in a five-year contract. "I have a million ideas all the time," says Fuller, "but before I could only do one a year. Now that I'm a part of CKX, I have the resources to do three or four." Sillerman hopes that's a positive, not a negative.

--snip--

Link: http://money.cnn.com/magazines/fortune/fortune_archive/2005/12/12/8363137/index.htm

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