Did anyone else notice the product placements? Besides Curves, 24 Hour Fitness,and Omaha Steaks everytime they cleaned, they show a close up of Lysol or was it Easy Off-not sure. This was such an obvious endorsement or advertisement of the product especially when they were cleaning the house up prior to Kim's Mom coming. Yet, whenever the HM eat, their food products are either blurred or covered over with black tape. For instance, you know they were pouring CoffeeMate into their coffee, however, since CoffeeMate did not pay for advertising on the show, the name was taped over.

• RE: Product Placement,JustBNMe, 01:17 PM, 03-19-06
  • RE: Product Placement,shawnar, 05:31 PM, 03-19-06
• RE: Product Placement,Cygnus X1, 09:38 PM, 03-19-06

LAST EDITED ON 03-19-06 AT 01:18 PM (EST)

Last year they showed alot of aquafina bottled water. This year they usually don't show water bottles with labels on them period. I get tired of the products being shown it wastes time and footage that could be utilized in more productive ways. It must get tiring cutting labels off and for sponsored products making sure they are placed where and how peole can see them. Wonder why Bellagio wine wasn't a sponsor when Allisham was in the house-they'd have gotten lots of airtime.

Yes, glade is also a sponsor. So is Willimans Samona.. Sp? They are the ones that gave Jill her bedroom set. I was looking at the Starting over website and they also furnished the house.

As I've said before, the increase in PP, especially on reality shows, is thanks in no small part to Tivo. Yeah, it irks me too, especially on my favorite shows, but it's a fact of life. With ad revenues declining across the board, PP is the networks' way to ensure an influx of income from advertisers.

Here's a fascinating Broadcasting and Cable article on PP in soap operas. I suspect that, as the article points out for soaps, SO is not doing well with the 18-34 female demo.

I bet, however, it does much better with 35-54.